Resume

Resume

Experience

West Virginia University
Morgantown, W.Va.
Editor, 2015-Present
Managing Editor, 2014-15
Writer, 2010-14

  • Transformed the focus of the content in the West Virginia University Magazine to focus on national and global issues that were of interest to the majority of our 180,000+ readers.

  • Developed and co-produced Sparked, a podcast about the people of West Virginia University who are changing Appalachia's future for the better.

  • Oversaw two web redesigns to improve the look functionality and design of the website magazine.wvu.edu.

  • Made strategic decisions to increase quality through choosing and recommending writers, photographers and designers.

  • Increased annual web traffic from around 47,000 pageviews to 140,000 pageviews.

  • Marketed the magazine through Twitter, Facebook and Instagram; social media became the major traffic driver to the website.

  • Developed a survey to measure audience relationship with the magazine. In the 2016 survey, 83 percent of readers found the magazine's quality to be excellent or good in each category (design, photography, writing) compared to 74 percent before the redesign. Seventy-four percent of readers read most or all of an issue.

  • Garnered the MarCom Platinum Award for WVU Magazine in 2015.

84 Agency
Charleston, W.Va.
Freelance Copywriter, 2019
Research, copywriting and collaboration on marketing campaigns for non-profits in the Mid-Atlantic states.

West Virginia University
Adjunct Instructor, 2013-14
Taught an introductory news-writing class for the Reed College of Media.

The Daily Advance 
Elizabeth City, N.C.
Staff Writer, 2007-10

  • Reported on the crime, courts, business and Coast Guard beats for a riverside community, getting a sense of the criminal justice system and issues facing rural America.

  • Won a North Carolina Press Association award for reporting on stereotypes and devotion toward pit bulls following the Michael Vick dogfighting scandal.

The Associated Press
West Palm Beach, Fla.
Freelancer, 2007

Scripps Treasure Coast Newspapers
Stuart, Fla.
Intern, Summer 2006

The North Florida Herald
High Springs, Fla.
Intern, Spring 2006

The Independent Florida Alligator
Gainesville, Fla.
Staff Writer, 2005

Skills

Adobe Photoshop, InDesign, Premiere Pro | Basic video shooting and editing skills | Creates Social Media and Content Marketing Plans | Mailchimp email campaigns | Content Management Systems | Basic HTML and CSS | Collecting audio for podcast | Writing scripts | Measuring results with surveys, Google Analytics and social media metrics

Education

Graduate Certificate in Digital Marketing Communications, West Virginia University, 2012
BS Journalism, University of Florida, 2006
AA, Palm Beach Community College, 2004

Community

  • Vice President, Appalachian Prison Book Project

Since 2004, the book project has sent more than 20,000 books into prisons in six Appalachian states. I've trained volunteers, mailed books, produced a newsletter and created a video about the project

  • Court-Appointed Special Advocate, CASA for Kids of Monongalia and Preston Counties

I became a court advocate for children in foster care in 2013, reporting on and monitoring the children's cases to make sure they're getting the resources and support they need while their case is going through the system.

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